German authorities are currently investigating a provocative incident involving a projection of Elon Musk appearing to perform a Nazi-style salute at the Tesla Gigafactory located in Grünheide, near Berlin. This controversial imagery was displayed on the factory's exterior on the night of January 24, 2025, and included the German word "Heil," creating the phrase "Heil Tesla," a play on the infamous Nazi salute. The projection has sparked significant debate and concern regarding the implications of such imagery in Germany, where the display of Nazi symbols is strictly illegal.
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The projection was claimed by the British political campaign group "Led By Donkeys" in collaboration with the German satirical group "Center for Political Beauty." The groups aimed to draw attention to Musk's perceived support for far-right ideologies in Europe. Following the incident, German security services have launched an investigation into the use of symbols associated with anti-constitutional organizations, which could lead to legal repercussions for those involved. The police statement indicated that the projection warranted an initial suspicion of illegal activity, prompting further scrutiny.
In response to the backlash, Musk's representatives have dismissed the allegations, arguing that the raised-arm gesture during a recent speech was misinterpreted. However, the incident has reignited discussions about the responsibilities of public figures and the potential consequences of their actions. As the investigation unfolds, it remains to be seen how this incident will impact Tesla's reputation and Musk's standing in the European market.
News Source: dw
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